RockarTech News & Updates
Read the latest updates from RockarTech, including practical advice you can take away today to improve your business, fresh automotive data and insights plus hear from our team and partners.
How Faceted Navigation Can Increase Keyword Rankings
Faceted navigation has vast potential in the automotive industry. It is likely the missing link to connect OEMs and large retailers to customers on a
Four key funnel stages to check every day in automotive e-commerce
Four key funnel stages to check every day in automotive e-commerce No matter where you work or what industry you work in, there will always
Omnichannel Trends that will help retail brands stand out in 2022 – Part 3
The third and final article in this series is going to look at how to build a value exchange through experiential loyalty. It is one
Do you know your average add to cart conversion rate?
When working in e-commerce there are so many different metrics that can be recorded, analysed and used to help make decisions going forward. One of
Omnichannel Trends that will help retail brands stand out in 2022 – Part 2
In part one of this series, we talked about creating compelling in-store experiences as a part of a successful omnichannel strategy. In this article, we
Omnichannel Trends that will help retail brands stand out in 2022 – Part 1
The ecommerce world is forever changing, but if we are honest the past few years have caused these changes to happen at a much quicker
The Importance of A/B Testing
Nothing helps to back up your opinion than actual data from your actual customers. And that is where A/B testing really comes into play. Have
The New Rockar Jaguar Store In Canary Wharf is Now Open.
We are very proud and excited to share that the brand new Rockar Jaguar Land Rover showroom is now open! The new store is now

The 5 pitfalls of automotive eCommerce (and how to avoid them)
We can’t lie and pretend that the world of automotive eCommerce is always super simple and works from the off. We have faced a few